Keywords / Product Branding

Product Branding

Product Branding and Customer Patronage of Champion Breweries Plc’s Products, Uyo, Akwa Ibom State, Nigeria

Product Branding Brand Awareness Brand Image Customer Patronage

Raphael A. Udo, Sunday J. Akpan & Imoh C. Uford — volume 4, issue 2 — pp. 208-220